Free New! … Free New! … You Must See!

Just a couple of Free New Bees!

What’s with the overuse of the words ‘Free & New’ Anyhow!?

Marketers know there are potent words in advertising, like “Free” and “New.” Neuroscientists have now determined that the appeal of “New” is hard-wired into our brains.

Novelty activates our brain’s reward center, which may have been an evolutionary advantage to our ancestors as they encountered new food sources or other elements of survival.

Same-same with the modern bloggers!?

Today, we are no longer hunters and gatherers, but more and more bloggers and ‘like’ dopamine gatherers! Yet, the novelty-seeking circuitry is still active and makes us find new followers and repackaged old blog posts attractive.

Just curious to see if it really works!

23 thoughts on “Free New! … Free New! … You Must See!

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